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JUST BREATHE.

Discover the power you have within for a healthier life.

PRODUCTS

FEATURES & BENEFITS

The substitute is more than a product, it's a lifestyle, focusing on wellness.

EMOTIONAL     MENTAL     PHYSICAL     PSYCHOLOGICAL

  • IMPROVES MENTAL CLARITY

  • IMPROVES IMMUNE SYSTEM

  • INCREASES ENERGY

  • INCREASES FEELINGS OF CALM

  • INCREASES LUNG FUNCTION

  • RELAXES THE BODY

  • RELAXES THE MIND

  • RELAXES THE NERVOUS SYSTEM

  • RELIEVES PAIN AND TENION

  • PROMOTES CELL REJUVENATION, WHICH MAKES YOU LOOK YOUNGER​

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  • REDUCES STRESS

  • REDUCES ANXIETY

  • REDUCES DEPRESSION

  • REDUCES HEART RATE

  • REDUCES BLOOD PRESSURE​

  • IMPROVES DIGESTION

  • IMPROVES POSTURE

  • IMPROVES STAMINA

  • IMPROVES SLEEP

  • IMPROVES MOOD

  • IMPROVES BLOOD FLOW​

SERVICES

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how it all began...

after my 40th birthday, i thought i was going to die. i spent 5 days in the hospital, and was diagnosed with streptococcus pneumonia. It took me a month to rebuild my lungs and 3 months to fully recover. A former social smoker, I realized maybe I should not smoke anymore...

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That’s when The Substitute was born—my personal cure to cancer. This mission is deeply personal, as my husband passed away from cancer 10 years prior, and in honor of him, i raised over $100,000 for the leukemia and lymphoma society through fashion shows and fundraising,  eventually winning the title of woman of the year in 2010.

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Now, I’m on a mission to help millions reduce stress, quit smoking, and live longer, healthier lives. Every breath taken with The Substitute is a step toward a healthier, cancer-free world—because cancer sucks.​​ #thesubstitutesociety

lady kendra with the substitute
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